Article 17 of the EU Copyright Directive puts obligations on the platforms with user-generated content to implement technical measures, such as automated content identification software, to ensure that copyrighted content does not get uploaded without a license or approval of a rightsholder.

By law, the platforms are required to automatically verify files prior to making them accessible for users on-site and block them if they contain copyright infringements. Appropriate rights management systems must also be adapted to enable the administration of licenses and monetization revenue.

Article 17 has radically changed the media ecosystem by making social media and other platforms liable for overlooking the unauthorized distribution of copyrighted content.

WebKontrol’s video identification system empowers platforms to rapidly spot unauthorized copyrighted video content and prevent legal charges for breaching Article 17.

As in the case of automating the detection of copyrighted content, WebKontrol’s video recognition tool enables it to instantly identify and take down harmful, abusive content. This is made possible by creating a Reference database of illegal content, including adult videos, sexual abuse materials, terrorist and violent extremist content, and non-consensual intimate content that has been requested to be removed by the victim.

Keeping platforms safe is crucial for maintaining a high level of user experience.

Videos with misinformation about health, politics, and other matters can spread quickly and harm your platform's reputation. With WebKontrol's solution, you can automatically track and flag videos with non-factual and harmful information to prevent the misinformation's negative outcomes.

Upgrade your video platform with a ready-to-use equivalent of YouTube Content ID and Facebook Rights Manager.